New Promotional video with Tadej Pogačar, world's best cyclist

The video, which was created in partnership with the STB and renowned photographer and director Ciril Jazbec, who also works with National Geographic, was premiered at the press conference at the Slovenian Pavillion at Expo Dubai, which Tadej Pogačar also attended. On this occasion, he emphasized that he has always been impressed by the beauties of Slovenia, especially by its unique natural characteristics: "I like to promote Slovenia a great outdoor destination for active holidays. I am glad that I can also contribute a stone to this mosaic and tell people how beautiful Slovenia really is. I am also proud of the video we created together with the Slovenian Tourist Board. These landscapes have shaped the way I cycle, and hardly any country can compare."

The video, which was created in partnership with the STB and renowned photographer and director Ciril Jazbec, who also works with National Geographic, was premiered at the press conference at the Slovenian Pavillion at Expo Dubai, which Tadej Pogačar also attended. On this occasion, he emphasized that he has always been impressed by the beauties of Slovenia, especially by its unique natural characteristics: "I like to promote Slovenia a great outdoor destination for active holidays. I am glad that I can also contribute a stone to this mosaic and tell people how beautiful Slovenia really is. I am also proud of the video we created together with the Slovenian Tourist Board. These landscapes have shaped the way I cycle, and hardly any country can compare."

Tadej Pogačar is one of the most recognizable ambassadors of Slovenia since winning Tour de France for two times in a row. In the last two years, the number of his followers on the Instagram profile alone has grown by more than 870 %. This year, Slovenian Tourist Board has upgraded the partnership with him by launching a special promotional video that unveils Slovenia through his eyes. For years, the STB has formed partnerships with top Slovenian athletes, who help increase the visibility of Slovenia as a destination for active leisure time and sports tourism.

Video - https://www.youtube.com/watch?v=JEq4mY_zivk
Photo - https://mma.prnewswire.com/media/1754945/Slovenian_Tourist_Board.jpg