Record-Breaking El Nino Will Take the Ag World by Storm & Drought...weathertrends360 Launches Year-Ahead Weather Solution to Prepare Farmers Across the World

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Hundreds of farmers and larger seed producers have been testing the technology in the Agricultural space over the past couple of years with significantly better PROACTIVE and profitable decision-making on the business of farming.  The web and mobile tools provide year-ahead temperature, rainfall, snowfall and growing degree day forecasts; shorter term forecasts are available for soil moisture, soil temperature, evapotranspiration, wind, humidity, UV and sunshine hours with both long and short term forecasts covering 6.4 million locations worldwide.

"Farmers don't need more data they need simple, actionable and proven longer range year-ahead forecast information on what the weather is most likely to do week-by-week so they can plan a proactive strategy for the year ahead," said Bill Kirk, CEO Weather Trends International.  A year-ahead plan that helps answer the questions: Which seed variety will maximize yields? Is it a late or early planting season? When to apply more or less fertilizer? Will pollination occur during a major heat-wave? Is it a bad pest year or bad disease year? Is harvesting too wet? Will there be higher or lower prices? 

"Our vision here at Weather Trends International is to help any farmer, anywhere in the world increase yields to feed the world while taking some of the weather headaches away...and El Nino will bring one big headache, and potentially a severe drought in 2016," added Kirk.

PRESS CONTACTS:
Bill Kirk, CEO & Co-Founder Weather Trends International
(O) 610-807-3585 (C) 484-903-6887
bkirk@wt360.com

About Weather Trends International, Inc.
Weather Trends International's (www.weathertrends360.com) mission is to provide any weather sensitive business (retailers, suppliers, financial services and agriculture) with innovative year-ahead business weather analytics and technology for Better Business in any Weather®.  Weather Trends is recipient of 12 national and international business technology awards for their statistical/math-based/24 climate cycle approach to long range global weather forecasting and ranked 5th Most Promising Company in America by Forbes Magazine.  The company's web and mobile-based technology allows businesses anywhere in the world to become proactive vs reactive to the ever-changing weather and its influences on seasonal merchandise sales, store traffic, advertising effectiveness, equity/commodity prices and farming challenges - 11 months ahead!  Weather Trends, founded in 2002, is a privately held and venture capital-backed Delaware corporation with headquarters in Bethlehem, PA and Bentonville, AR.