New Starter Packs, Expanded Marketing and AI Integration Underway

On June 18, MindArk introduced two new Starter Packs as the first phase of a planned overhaul to the Entropia Universe web store. The launch has exceeded internal expectations, with community feedback overwhelmingly positive. The Starter Pack model is being validated as a powerful tool for onboarding both new and returning players. On June 18, MindArk introduced two new Starter Packs as the first phase of a planned overhaul to the Entropia Universe web store. The launch has exceeded internal...

On June 18, MindArk introduced two new Starter Packs as the first phase of a planned overhaul to the Entropia Universe web store. The launch has exceeded internal expectations, with community feedback overwhelmingly positive. The Starter Pack model is being validated as a powerful tool for onboarding both new and returning players.

MindArk has implemented a comprehensive marketing strategy, focusing on expanding visibility and increasing player acquisition:

AI-Driven Tools and Internal Frameworks

New Onboarding Experience

Progress continues on the revamped onboarding experience, this week including:

Data and Analytics Infrastructure

CONTACT:

For more information, please contact:

Joe Martin
Director of Marketing, MindArk PE AB (publ)
[email protected]
Tel: +46 31 607 260
MindArk PE AB (publ) 
Org. nr. 556640-4769
Masthamnsgatan 5
413 29 Gothenburg
www.mindark.com

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