Cision's new data-driven enhancements help comms professionals work smarter, not harder

CHICAGO, Oct. 25, 2017 /PRNewswire/ -- To better connect communications professionals with influencers and customers on one unified platform, Cision (NYSE: CISN) today announced new data-driven enhancements to Cision® Communications Cloud®. The latest enhancements enable communicators to work more efficiently by offering streamlined media monitoring, robust analytics and integrated comms workflow, all from within a single platform.

CHICAGO, Oct. 25, 2017 /PRNewswire/ -- To better connect communications professionals with influencers and customers on one unified platform, Cision (NYSE: CISN) today announced new data-driven enhancements to Cision® Communications Cloud®. The latest enhancements enable communicators to work more efficiently by offering streamlined media monitoring, robust analytics and integrated comms workflow, all from within a single platform.

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Comms professionals need reliable data and analytics to effectively track campaign results and accurately measure comms impact on business objectives. However, with an overwhelming amount of data to monitor, track and analyse, teams are often limited by their inability to take action on that data to craft more effective campaigns to drive engagement, conversions, and bottom-line results.

The latest release of the Cision Communications Cloud includes the following new features and enhancements:

"The latest enhancements made to the Cision Comms Cloud™ help comms professionals work more efficiently by streamlining everyday tasks, such as building searches and compiling reports, so that teams can focus on more strategic communications initiatives," said Kevin Akeroyd, Cision CEO. "These latest updates continue to build on the platform's ability to provide meaningful data and analytics that enable comms professionals to work smarter, not harder, and deliver results that impact the bottom line."

Current Cision Communications Cloud clients have been automatically upgraded to receive the new features and can contact their account representatives for more information. To learn more about the Cision Communications Cloud click here.

About Cision

Cision Ltd. (NYSE: CISN) is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision's software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 3,000 employees with offices in 15 countries throughout the Americas, EMEA, and APAC. For more information about its award-winning products and services, including the Cision® Communications Cloud®, visit www.cision.com and follow Cision on Twitter @Cision.

Contact:
Nick Bell
VP, Marketing Communications
cisionpr@cision.com

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