Editoria e Media
Playrcart, JustPremium and Vodafone Partner - Enabling Customers to Order Directly within Digital Advertisement Assets
The partnership between Playrcart and JustPremium will focus on maximising the ROI of digital advertising placement for Vodafone's assets. With Playrcart, impressions convert into higher consumer attention, more interactions and more successful checkouts.
Playrcart's technology combined with JustPremium's creative delivers a solution that allows prospective Vodafone customers in need of a new SIM who encounter digital Vodafone advertisements, to order a SIM card online without ever leaving the ad itself. This move turns SIM orders into a simple one step process, cutting store visits and lengthy checkout processes in favour of a rapid experience to better match the expectations of the digital user of today.
This collaboration is the latest for Playrcart, who has recently activated partnerships with high profile organisations, including Warner Bros, Walgreen Boots Alliance and AB InBev for Corona Beer . Playrcart will be announcing further partnerships in the near future with other industry-leading brands.
said .
, comments:
comments He continues:
Playrcart is the company that enables customers to instantly purchase products and services directly within rich media such as video and gifs, banner ads, as well as via live streams. Its transactional ad format maintains the engagement experience derived from compelling content, while enabling a clear call to action.