Elettronica
Global LED TVs Market Forecast & Opportunities, 2021: TechSci Research Report
Growing demand for highly energy efficient and eco-friendly LED TVs coupled with rising disposable income, increasing consumer awareness about the various LED TV brands, etc. are few of the major growth drivers of the global LED TVs market.
Global LED TVs market has witnessed a robust growth during the last five years and is expected to grow at a significant rate during the next five years. Growing consumer awareness coupled with brand image and changing consumer preference towards these products is influencing the demand for LED TVs around the World. Features such as high picture quality, enhanced color contrast, ultra-high resolution provided by the LED TVs and available at competitive rates are replacing the demand for CRT TVs with LED TVs.
However, with the presence of various Chinese players offering advanced LED TVs at a comparatively low price, there is a potential challenge to the global LED TVs value market where major brands are selling advanced and high resolution LED TVs at comparatively higher costs.
The Global LED TVs Market is classified on the basis of display type, technology and region.
Asia Pacific is the largest manufacturing hub for LED TVs owing to domestic manufacturing, followed by North America and Europe . In Asia-Pacific region, Japan and Korea are the leading manufactures of LED TVs. The market for LED TV is largely fragmented due to the presence of many domestic manufactures in different regions. In the Middle East and North Africa , the market for LED TVs is majorly import driven. Most of the leading global companies, which operates in the Middle East , are doing business through their exclusive distributors, multi brand dealers, hypermarkets/supermarkets and online portals such as Saudosouq.com, extrastores.com, etc.
The major technologies relevant to LED TVs include Edge Lit, Back Lit fill array, Direct Lit, Nano Crystal and Quantum Dot. Currently, back lit full array technology, in which the back panel of the TV is entirely covered with rows of LEDs and using the local dimming feature these LEDs are divided into different zones which are then controlled individually, is leading the market with the majority value share and is expected to maintain its dominance during the next 5 years.
Samsung, Sony, LG, Panasonic, Toshiba, Haier, Sharp and Philips are some of the major players operating in the LED TVs market, globally.
o North America
o Europe
o Asia-Pacific
o Latin America
o Middle East & Africa
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