Moda
Sparkle With Sudocrem on Their 80th Birthday
JEWEL encrusted, discreet and designed by one of the world's most famous jewellery designers - could this be the world's most expensive nappy cream carrier?
The exquisitely crafted £10,000 charm bracelet created from white gold and 24 rubies has been designed by "king of bling" Theo Fennell and will be auctioned off to raise money for the NSPCC.
Sudocrem Antiseptic Healing Cream commissioned the help of Theo - a favourite of Lady Gaga and Elton John , to mark their 80 birthday.
British Theo said: "I loved the idea of designing something for Sudocrem which appealed to the big baby in me. I hope it raises a huge amount for the NSPCC."
The one of a kind piece, which looks like a mini Sudocrem Antiseptic Healing Cream tub, took craftsmen in Theo's South Kensington workshop three months to make.
Glam mums can bid for the item by visiting in the first week of December.
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