Salute e Benessere
miraDry® Secures EU MDR Certification and Expands Indications for Sweat, Odor, and Hair Reduction Across Europe
"Securing CE mark under the new MDR process, with expanded indications for the miraDry system reflects our commitment to high-quality innovation," said Robert Catlin , Chief Executive Officer, miraDry. "We're proud to deliver a long-term, proven solution to address growing demand for underarm sweat, odor and hair reduction in Europe —while driving value for providers."
Demand for lasting underarm solutions is surging. Europe's deodorant market is projected to reach $16.15 billion by 2031 , with 50+ million consumers in the UK alone buying deodorants regularly . Meanwhile, laser hair removal in the region is expected to grow to $1.22 billion by 2032, with underarms among the top areas treated .
"This certification underscores miraDry's clinical performance and regulatory strength," said Irene Mo , Vice President of Quality and Regulatory at miraDry. "We've built a technology that meets the rigorous international standards, and safely delivers long-lasting relief from sweat, odor, and hair."
miraDry remains the only FDA-cleared and CE-marked system for permanent reduction of sweat, odor and hair follicles, now backed by EU MDR certification and improved treatment delivery. miraDry has proven to reduce odor in 97% of treated underarms , with 89% of patients no longer bothered by underarm odor . miraDry's unique mode of action is skin and hair color agnostic, unlike laser hair removal devices, and has proven to reduce hair by 70% in skin Fitzpatrick types I-V .
miraDry is an innovative, FDA-cleared treatment that provides a long-lasting solution for excessive underarm sweat, odor and hair. Safe, immediate and non-surgical, miraDry effectively reduces sweat glands and hair follicles in the underarms, offering lasting results and 90% patient satisfaction. miraDry remains the first and only of its kind and is available globally, with more than 500,000 patients treated to date and growing. Learn more at miraDry.com.
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