Sport
Diving Star Tom Daley Named as the Ambassador of adidas Body Care
-Tom Daley British Diving Champion
As an adidas-sponsored athlete, Daley's flawless technique and sporting zeal perfectly personifies key values of the adidas brand. His great personal appeal also means that he is well positioned to communicate the excellence and high performance of the adidas male body care collection.
now has a new re-designed limited edition pack across its range of men's Anti-Perspirants, Shower Gels, Body Sprays and Eau de Toilettes. The dynamic new packaging is Brit inspired and includes a union jack flag giving a modern and sleek look. will be available from March 2012 across 5 variants; Ice Dive, Pure Game, Team Force, Deep Energy and Fresh Impact.
adidas 'Special Edition' will be available in Boots, Superdrug and independent pharmacies nationwide from March 2012
Notes to Editors:
Eau de Toilette, RRP £4.99, 100ml
Body Sprays, RRP £2.64, 150ml
Shower Gels, RRP £2.54, 250ml
Anti-Perspirant, Deodrant RRP £2.64, 200ml
Stockist Details:
Coty was created in Paris in 1904 by
Francois Coty who is credited with founding the modern fragrance industry.
Today, Coty Inc. is a recognized leader in global beauty with annual net sales of over $4 billion . Driven by an entrepreneurial spirit, passion, innovation and creativity, Coty Inc. has developed an unrivaled portfolio of notable brands and delivers its innovative products to consumers in 90 markets worldwide.
The brand portfolio is distributed in prestige and ultra-prestige stores and includes and .
The brand portfolio is more widely distributed and includes and .
Coty and Puig Fashion and Beauty S.L. have a strategic partnership for the distribution of the perfume lines of and in the United States and Canada .
For additional information about Coty Inc., please visit http://www.coty.com.
Pictures accompanying this release are available through the PA Photowire. They can be downloaded from http://www.pa-mediapoint.press.net or viewed at http://www.mediapoint.press.net or http://www.prnewswire.co.uk.