Editoria e Media
BlueVenn Wins 'Data-Driven Product of the Year 2019' at London DataIQ Awards
As the website states, the Data IQ Awards are "designed to reflect the deep skills, commitment and capabilities of individuals, teams, organisations and solutions", and this is really backed up by the exceptional panel of judges that were tasked with reviewing all the submissions.
Writing about the award win, David Reed , Chief Editor at Data IQ states:
BlueVenn is a CDP with many hundreds of customers across the UK, US and Europe markets that are not only benefitting from fully integrated, unified and cleansed customer data, but also from the ability for everyday marketers to use in-built customer analytics to better understand their customers. The award was presented to BlueVenn, due to the dramatic business-value that its customers are generating from the insights and analysis derived through their BlueVenn technology.
One cosmetics brand attributed 11% of its UK annual NETT operating profit to analysis that its CRM team were able to derive in BlueVenn, and action the insights to make profound changes in the business. Another UK automotive brand had achieved demonstrable increases in test drives and car sales, whilst an online bathrooms and plumbing retailer have increased the accuracy and size of their VIP customer segments, which are predicted to have profound positive impacts for the business.
Steve Klin , BlueVenn CEO, said,
The BlueVenn Marketing Hub is the only Customer Data Platform that provides marketers with self-serve customer data management alongside analytics, predictive insights, customer journey orchestration and multi-touch attribution capabilities. The scalable platform is used by creates a real-time single customer view of every customer touchpoint to help businesses undertake an omnichannel transformation. BlueVenn serve customers across 12 countries with headquarters in the UK and US. Some of the 300+ brands using BlueVenn technology and expertise include Domestic and General, The Washington Post, Space NK, LV=, The White Company, Malmaison/Hotel Du Vin and Subaru.
Website: www.bluevenn.com
Anthony Botibol, Group Marketing Director, BlueVenn
marketing@bluevenn.com
+44 (0)117 314 8743