Industria
SELFRIDGES & DISNEY INVITE YOU TO 'A MOST MAGICAL CHRISTMAS'
A focal point of Oxford Street, Selfridges London will present a show-stopping Disney-inspired light and music show every evening. Shoppers and visitors will see the magic of Disney come to life across the store (every 15 minutes from 5-9pm ) with Tinker Bell's pixie dust triggering a dazzling display that travels across more than 100 metres of sparkling lights wrapped around the building featuring 40 stars, the Jolly Roger ship from Disney's , and 's carriage, all set to the soundtrack. The spectacle builds to reveal a Disney Castle at the corner of Oxford and Duke Street . This 11-metre-tall, custom-made 3D castle model is the biggest installation to feature on the store for more than half a century.
Selfridges and Disney have a longstanding legacy of collaborations, dating back to the 1950s when Disney's and the Mad Hatter featured above the main entrance. This was followed by Disney's in the 1960s and Mickey Mouse and Donald Duck in the 1970s.
Twelve windows on Oxford Street reimagine beloved Disney Classic stories, bringing characters to life within hand-painted sets, many set to music. In addition, Disney Imagineers bring magic to one of the windows, giving shoppers a chance to interact with Tinker Bell as she sprinkles pixie dust in the Darling family's nursery within the window display inspired by Disney's .
On Orchard Street, windows celebrate the timeless magic of Disney through the eyes of two original concept artists. Scenes from Disney's , and have been reinterpreted, transforming bold sketches and dreamlike illustrations into sculptural moments that shift between 2D and 3D.
In Birmingham and Manchester , shoppers and fans can enjoy windows inspired by Disney's and .
Disney has inspired this year's all-singing, all-dancing Confetti Spectacle, which returns to London , Birmingham and Manchester Exchange Square stores (6–8 November and 5, 6, 8–13 December). Santa is joined by a troupe of dancing Mickey Mouse -inspired baubles alongside special guest, Stardust, a Christmas fashion fairy. Their bespoke costumes have been designed and created by Selfridges' long-term collaborator, Max Allen .
From 1 December, Santa and his entourage will be in stores alongside a line-up of DJs and singers, with live performances to entertain and enchant shoppers.
Dolly's Starring Disney in London is transformed by a fantastical night sky scene, with the bookable available throughout November and December. Medicine Bakery in Birmingham and Gran Café in Manchester Exchange Square offer Disney inspired treats.
The Cinema at Selfridges will screen a curated programme of classic Disney movies, followed by two upcoming releases, and Disney Theatrical Group will deliver one-of-a-kind workshops and live performances at Manchester Trafford and special surprise pop-up performances in London .
Finally, the Disney Store at Selfridges has a new collection featuring Disney's Winnie the Pooh and Mickey Mouse , reimagined in Selfridges' iconic yellow. On 11 November, the destination will host a special 'Magic of Disney' pin trading event, welcoming up to 250 guests to purchase and trade pins.
Selfridges is destination for the best gifts, partywear and services this season. More than 70 brands are collaborating with Disney across fashion, food, beauty, lifestyle and toys. Up to 80% of this magical line-up has been created especially for this partnership and is exclusive to Selfridges including a stiletto inspired by Disney's by , 's Tabby and Kisslock bags inspired by Disney's , and beauty lines from and .
There's dresses for princesses by , sneakers from , and and come together for a limited-edition collaboration celebrating Disney's Daisy Duck . Across Menswear, find Disney's Mickey Mouse -adorned pieces from South Korean streetwear brand and 's painted motifs capturing the magic of Disney.
In Home, customers can find collaborations from the likes of featuring classic Disney characters and
s ceramics inspired by , while in Food, discover a collection of limited-edition
treats inspired by Disney stories.
Set beneath the turrets of the castle façade, this magical corner is home to a special edit of Disney-inspired products from brands including , and . The space also features special capsule collections curated by Harry Lambert including , , and as well as young British designers and The second drop of ' collection will also be available.
For the first time, Disney and Selfridges have come together to create bespoke animations for fans and customers to experience, available to view on Selfridges and Disney social channels. Fans and customers can follow Tinker Bell as she soars through the night sky, sprinkling pixie dust over London , Birmingham and Manchester – leading her to a magical arrival at each Selfridges store.
The Selfridges and Disney campaign is available to experience both in-store and online until the end of December 2025 . For more information visit Selfridges.com.
André Maeder, Selfridges Group Chief Executive Officer, says: " ."
Claire Terry, Senior Vice President Disney Consumer Products EMEA, says: " ."
Disney Consumer Products (DCP) is the division of Disney Experiences that brings beloved brands and franchises into the daily lives of families and fans through products – from toys to t-shirts, apps, books, console games and more – and experiences that can be found around the world, including on the Disney Store e-commerce platform and at Disney Parks, local and international retailers, as well as Disney Store locations globally. The business is home to world-class teams of product, licensing and retail experts, artists and storytellers, and technologists who inspire imaginations around the world.
Selfridges was founded by Harry Gordon Selfridge , changing the world of retail forever when the first store opened on Oxford Street in 1909. Now, the brand also has stores in Birmingham , Manchester Exchange Square and Manchester Trafford. Selfridges is the only store to have been named Best Department Store in the World four times.
A landmark destination and social centre where everyone is welcome, Selfridges is powered by imagination and filled with creative spirit. From the in-house cinema, restaurants, bars and skate bowl, to an ever-evolving roster of collaborators and cultural partnerships, Selfridges is a creative playground in which to discover new ideas and live brighter.
Selfridges is home to exclusive collaborations and launches from the world's most coveted brands, bringing customers the biggest names in luxury alongside emerging industry disruptors. The retailer is dedicated to reimagining the way we shop and crafting extraordinary customer experiences at every turn, such as The Corner Shop in the Oxford Street store, which plays host to a rotating line-up of imaginative retail concepts from the likes of LOEWE, Fenty, Celine, Prada, Telfar and Martine Rose .
Selfridges is committed to imagining and creating a more sustainable future for its customers. Built on a legacy of retail activism, including banning fur in 2005 and removing all plastic-based cosmetic glitter from its stores in 2021, Reselfridges brings together Selfridges' ecosystem of circular products, services and activities, with permanent Reselfridges destinations across all four stores and Selfridges.com.
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