Doceree launches RepTwin--an unprecedented AI-powered innovation, set to redefine HCP-rep interactions

As access to in-person brand reps continues to decline—65% of physicians now restrict rep access and facetime with brand reps in the U.S. averages just a few minutes—RepTwin offers an innovative solution. By embedding a compliant, on-demand virtual rep into electronic health record (EHR) platforms, specialist medical publishers, and other digital environments, Doceree ensures physicians can now access brand information and clinical support when and where they need. As access to in-person brand...

PHILADELPHIA, 09/09/2025 (informazione.news - comunicati stampa - salute e benessere)

As access to in-person brand reps continues to decline—65% of physicians now restrict rep access and facetime with brand reps in the U.S. averages just a few minutes—RepTwin offers an innovative solution. By embedding a compliant, on-demand virtual rep into electronic health record (EHR) platforms, specialist medical publishers, and other digital environments, Doceree ensures physicians can now access brand information and clinical support when and where they need.

Key features of RepTwin are:

With direct integrations across , and a network of over , RepTwin is set to deliver hyper-personalized engagement and credible support to HCPs at scale.

 added

Extending its ongoing ad campaign, Doceree also launched an AI-generated ad film for RepTwin, capturing an HCP's an always-available brand rep brings to support him during critical clinical decision-making—delivered once again with Doceree's signature mix of creativity and quirky flair. Watch full film here: https://youtu.be/d5kVclCbOHE

RepTwin is available for pharmaceutical manufacturers and life sciences brands seeking to modernize their HCP engagement strategies with Doceree's AI-powered Operating System. Learn more: https://doceree.com/reptwin/

Doceree is the only AI-powered Operating System for healthcare marketing.  We believe the role of AI is to bring richer context to every HCP interaction. Hence, our patented AI understands multiple layers of context to enhance every HCP interaction in a privacy-compliant manner, delivering measurably better outcomes every time. In just five years, we have emerged as leaders in AI-powered, hyper-personalized healthcare messaging — redefining HCP engagement with more powerful context and more powerful outcomes.

For more information visit https://doceree.com/

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