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Fruit Attraction 2025 Strengthens Its Global Leadership with a Record 121,137 Trade Professionals
The trade fair also reached historic figures, with , representing .
Fruit Attraction also provided a platform for international promotion and expansion with the held in collaboration with the , and , which attracted to Madrid . The programme also spotlighted this year.
The together with , gathered over across , which addressed the main trends in
The took centre stage as the , honoured for its culinary, nutritional and cultural value, as well as its role as a symbol of excellence and sustainability in Spanish horticultural production. (More information here).
Fruit Attraction was hosted , including the , with the participation of representatives from the growers' and traders' associations of the four countries together with government officials. The meeting, which is held every four years in Spain , analysed the conclusions and demands of the product contact groups held in 2025 (tomato, strawberry, garlic, peach and nectarine, apple and pear, citrus, table grape, ready-to-eat range and plant protection products), as well as the proposals for the next Common Agricultural Policy (CAP).
With regard to innovation, the recognised the most outstanding products and services in the industry from a total of . The award went to ; in the category, the winner was ; and in , the award went to
The were also presented at Fruits Attraction 2025, held in collaboration with , they recognise exhibitors who excel in innovation, design, sustainability and originality. received the award in the , won the award for and was recognised as the Stand Space. Finally, in the category, selected from more than 6,000 votes, the award-winners were , in Fresh Produce, , in Auxiliary Industry, , in Fresh Food Logistics, and , in Innova & Tech.
The and the were also presented, with this year's honour going to
generated an estimated of , consolidating Fruit Attraction, and IFEMA MADRID , as a key economic and social engine for the region.
Organised by , took place from at the trade fair centre.
More information on: https://www.ifema.es/en/fruit-attraction
evalera@ifema.es
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