Cibi e Bevande
Preference for Plant-based Food & Beverages to drive Demand for Botanical Infused Beverage Through 2031
Many companies are increasingly seeking ways to cut through the competition to gain a competitive edge. Acquisitions, mergers, and collaborations are being resorted to by market players to expand their presence across the landscape
· In September 2021 , Pernod Ricard announced its plan to acquire leading online spirits retailer - The Whiskey Exchange, which also has its presence in U.K.'s physical stores. This acquisition will help the company in context of solid e-Commerce growth and strong demand for premiumisation.
· In December 2020 , Martin Bauer Group announced its plan to expand its production facility in Germany and invested in its infusion portfolio. This would increase the production capacity of the company due to the new state-of-the-art production facility, which would allow it to respond to increased consumer demand for premium beverages.
It is expected that manufacturers will continue to invest in the advancement of technology and equipment to improve production to cater to growing demand.
Persistence Market Research, in its new report, offers an impartial analysis of the global botanical infused beverage market, presenting historical data (2016-2020) and estimation statistics for the forecast period of 2021-2031. The study offers compelling insights based on source (herbs & spices, flowers, fruits), product type (non-alcoholic and alcoholic), and sales channel (Hypermarkets/supermarkets, specialty stores, convenience stores, and online retail), across seven major regions of the world.
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