Industria
Autoliv partner with Formula E to Enhance Automotive Safety Awareness
"We are proud to partner with Formula E and showcase our expertise in automotive and electrical safety," said Gabriella Etemad , Senior Vice President Communications of Autoliv. This partnership represents a significant milestone in our journey to show how we empower safety within the automotive industry.
The first year of the partnership between Autoliv and Formula E will focus on three core areas:
"This collaboration is a testament to our dedication to making vehicles safer for everyone, and we are enthusiastic about the opportunities this partnership can bring for advancing global automotive safety standards," said Gabriella Etemad .
Tiziana Di Gioia , Chief Commercial Officer, Formula E, said, "As we have some of the fastest and most advanced race cars in global motorsport going wheel to wheel on our circuits, safety is our number one priority. This focus and attention to detail aligns perfectly with Autoliv's own ethos and business strategy. Collectively, we won't just promote vehicle safety to our current fan and consumer bases but look how we can continually develop and deploy cutting edge systems in both the motorsport and automotive industries."
The agreement begins in April 2025 and will feature several branding activations. This includes the Autoliv logo on the safety and medical car, as well as local activations at various racing locations.
For more information about Formula E.
Media: media@autoliv.com
Emelie Ericson , Tel +46 70 957 81 35,
Gabriella Etemad , Tel +46 70 612 64 24
Investors & Analysts: ir@autoliv.com
Anders Trapp , Tel +46 709 578 171,
Henrik Kaar , Tel +46 709 578 114
About Formula E and the ABB FIA Formula E World Championship :
As the world's first all-electric FIA World Championship and the only sport-certified net zero carbon since inception, the ABB FIA Formula E World Championship brings dramatic racing to the heart of some of the world's most iconic cities providing an elite motorsport platform for the world's leading automotive manufacturers to accelerate electric vehicle innovation.
The Formula E network of teams, manufacturers, partners, broadcasters, and host cities is united by a passion for the sport and belief in its potential to accelerate sustainable human progress and create a better future for people and the planet.
For Formula E media enquiries, please contact - media@fiaformulae.com
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https://news.cision.com/autoliv/r/autoliv-partner-with-formula-e-to-enhance-automotive-safety-awareness,c4137910
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