Industria
Spotlight on Chery International User Summit: LEPAS to Fully Unlock Value and Invite Global Users on a Journey of Elegant Co-Creation
During the event, LEPAS will stage a Global Journey of Elegance Drive – China Stop, allowing media and users to test the L8's intelligent all-terrain performance across cities, experiencing its integration of . LEPAS will also open its first Eco Co-Creation Global Boutique Store, providing a lifestyle-oriented, participatory brand space. Meanwhile, LEPAS DAY will debut breakthrough technologies, complemented by workshops, test drives, and open safety experiments that highlight the brand's reliability.
Closely tied to the summit, the Global Elegance Lifestyle Partner Program invites lifestyle-driven users and creators across five fields—outdoor travel, home living, fashion, gourmet, and fitness—to co-create 100 elegant lifestyle scenarios. This initiative shifts LEPAS's approach from "official broadcasting" to authentic user co-creation. Recruitment began in September, with selected partners gaining early test-drive access, invitations to exclusive sessions, and entry into LEPAS's KOC (Key Opinion Consumer) network to help define products, scenarios, and content.
This summit marks LEPAS's transition from launch phase to a new era of user co-creation and co-definition. By connecting technology, products, and lifestyles, LEPAS aims to inject the new energy mobility market with fresh value rooted in
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