European poultry in South Korea - EU co-funded campaign gains momentum

The campaign's visibility continued throughout Seoul Food & Hotel 2025, one of the region's most influential trade fairs, held from 10–13 June. The event featured 1,639 exhibitors from 45 countries and drew over 55,000 visitors. The European poultry booth attracted a steady flow of interest from HoReCa buyers, distributors, and importers, with dedicated B2B meetings offering a platform to build valuable commercial relationships and share insights on EU production standards. The campaign's...

The campaign's visibility continued throughout Seoul Food & Hotel 2025, one of the region's most influential trade fairs, held from 10–13 June. The event featured 1,639 exhibitors from 45 countries and drew over 55,000 visitors. The European poultry booth attracted a steady flow of interest from HoReCa buyers, distributors, and importers, with dedicated B2B meetings offering a platform to build valuable commercial relationships and share insights on EU production standards.

"Our presence in Seoul – both at the press event and the international trade fair – reflects our broader strategy to strengthen ties with Korean partners," said Dariusz Goszczyński, President of the Polish National Poultry Council – Chamber of Commerce (KRD). "European poultry is more than just a product – it represents a commitment to quality, safety, and sustainability. These are the values we are proud to promote across the Asian market."

The campaign is a three-year information and promotion initiative aimed at raising awareness of European poultry in South Korea. 

Learn more:eupoultry.eu
Press contact:[email protected] 

The campaign is implemented by the Poland's National Poultry Council – Chamber of Commerce (KRD), a representative organization from Poland acting on behalf of the European poultry industry.

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