2021 Reading trends revealed - consumers are turning their homes into havens to relax and enjoy life

– Although people are turning their homes into places where they can recharge, enjoy food and escape reality, it is actually the readership of the Running, Cycling & Fitness magazines that increased the most. Maybe it is the ultimate mix of activities that appeal to the crowd. After all, there is no better feeling than to eat a bowl of pasta in front of your favorite series after you have had a proper workout, says Chris Couchman, Head of Content at Readly.  – Although people are turning their...

STOCKHOLM, 06/12/2021 (informazione.news - comunicati stampa - spettacolo)

 

1) Running, Cycling & Fitness (32%)
2) Home & Renovation (30%)
3) TV film & Cinema (26%)
4) Cars & Motoring (26%)
5) Travel & Regional (25%)

The number of bookmarked pages in magazines has increased by 46% during the year, and most of these are cooking recipes. By taking a closer look at the pages with most bookmarks it seems that there is an urge for comfort food such as one-pots and pans. Some examples of the most bookmarked recipes:

Readly's content portfolio has continued to grow rapidly over the last few years reaching 6,300 magazine titles during 2021, with a catalogue totalling around 210,000 magazine issues from 11 markets. Readership of foreign titles represent a fifth of all read issues where US magazine Rolling Stone's issue with Dua Lipa got the biggest global audience.

More trends and toplists are found in the full report: https://corporate.readly.com/files/Documents/Reports/Readly_Trends_Report_2021_FINAL.pdf

For media enquiries:
Kate Tegelaars, press contact at Readly UK
+44 (0)7879 818 71,   kate.tegelaars@readly.com
 Excluding Newspapers and Toutabo titles.

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