Industria
Driving Thailand Car MAAS (Mobility as a service) Market: Explore Top 4 Key Facets: Ken Research
Thailand Car Mobility-as-a-Service Market is at growing stage with highly fragmented market with more than 2,000 players in the market. All players are competing against with each other on the basis of base fare, avg ticket size, waiting time, fleet size, no of drivers, daily rental price and revenue.
The demand for car mobility services has grown over time as a result of rising international and domestic tourism, as these services are practical for commuting inside cities and have clear pricing. The introduction of LTR Visa will make it simpler for tourists with high spending levels to remain in the nation for longer. Through a variety of specialized marketing initiatives, the nation is casting a wider net in an effort to draw a wider range of tourist demographics.
As moving toward digitalization improves operational revenues as well as customer experience, online companies will become more and more popular in the provision of car mobility solutions. The expansion of online car rental booking services, driven by the growing trend toward digitalization and improved customer experiences, will further contribute to the increased reliance on data centers for seamless operations and data management. Furthermore, the primary drivers of the growth of the nation's car rental services will be preferences for the use of technologically advanced personal vehicles coupled with an increase in disposable income, reinforcing the need for robust data center infrastructure to support these technological advancements and changing consumer preferences.
The primary drivers of the growth of the nation's car rental services will be preferences for the use of technologically advanced personal vehicles coupled with an increase in disposable income. The launch of 5G technology in Nigeria is poised to catalyze substantial growth in the data center market. With its remarkable network speed, low latency, and support for IoT and edge computing, 5G will enable faster and more efficient data processing and transmission. This boost in connectivity and data processing capabilities is expected to greatly benefit industries like e-commerce and fintech, enhancing the online shopping experience, expediting financial transactions, and supporting the growth of the digital economy.
Proliferation of smartphones has gone from 80% to 81% and internet penetration has increased from 85.3% to 92% over the period of 2021-2022, which has led to considerable growth for mobile application-based business models. This will not only make these services more accessible but also more affordable with increased competition and transparent pricing.
Analysts at Ken Research in their latest publication " observed that Car Mobility-as-a-Service Market in Thailand is at growing stage. The consumer preferences, internet and smartphone penetration, growing tourism with government initiatives is expected to contribute to the market growth over the forecast period. The market is expected to grow at an 6.1% CAGR during 2022-2027.
Luxury
Affordable
Online
Offline
Business
Leisure
Sedan
SUV
Premium
3 Years
4 Years
5 Years
Metropolitan
Non-Metropolitan
Metropolitan
Non-Metropolitan
Sedan and Hatchback
SUV
Intercity
Long Distance
Metropolitan
Non-Metropolitan
Online
Offline
1-2 day
Around a Week
Around a Month
Intercity
Intracity
Weekend
Weekdays
Sedan
Hatchback
SUV
Self-Owned
Leased
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Ken Research Private Limited
Ankur Gupta , Director Strategy and Growth
+91-9015378249
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