Cibi e Bevande
FIRST SPACE-FLAVOURED PIZZA HITS EARTH
Inspired by chorizo's fame as the world's furthest travelled sausage – having gone into space with Spanish astronaut, Pedro Duque , in 1998 – the new space inspired pizza range combines chorizo's stratospherically delicious flavours with Papa Johns' signature pizzas, Papadia and rolls.
Dr Chris Welch , a world-leading 'spaceologist' and former Vice-President of the International Aeronautical Federation, analysed the composition of Papa Johns' new pizza range and uncovered the striking similarities between the tastes, textures and appearance of chorizo and space finding:
The space inspired pizza range is supported by a multi-channel global marketing campaign, running in China , Qatar , UAE, Oman , Poland , Germany and in selected LATAM markets this autumn.
In a new culturally disruptive campaign film, pizza fans will be taken on an intergalactic journey of taste discovery to Planet Chorizo, to explore chorizo's out of this world flavours, colours and beauty.
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The addition of chorizo – a trending food flavour for 2022 – further strengthens Papa Johns' Better Ingredients. Better Pizza commitment to recipe innovation and food superiority.
For more information about the campaign or any of the items available on the Papa Johns' menu, please visit PapaJohns.com
Papa Johns International, Inc. (NASDAQ: PZZA) opened its doors in 1984 with one goal in mind: BETTER INGREDIENTS. BETTER PIZZA.® Papa Johns believes that using high quality ingredients leads to superior quality pizzas. Its original dough is made of only six ingredients and is fresh, never frozen. Papa Johns tops its pizzas with real cheese made from mozzarella, pizza sauce made with vine-ripened tomatoes that go from vine to can in the same day and meat free of fillers. It was the first national pizza delivery chain to announce the removal of artificial flavors and synthetic colors from its entire food menu. Papa Johns is headquartered in
Louisville, Ky. and is the world's third-largest pizza delivery company with more than 5,500 restaurants in 50 countries and territories as of
Sept. 26, 2021 . For more information about the Company or to order pizza online, visit www.PapaJohns.com or download the Papa Johns' mobile app for iOS or Android.
Video - https://www.youtube.com/watch?v=MO4ZlGYjBaY
Photo - https://mma.prnewswire.com/media/1892350/Planet_Chorizo.jpg
Logo - https://mma.prnewswire.com/media/1758979/Papa_Johns_Logo.jpg