Sport
The Stars Allianz releases 5A Index - 2018 Chinese Sports Stars Commercial Value Index Rankings and 2018 Chinese Sports Stars Commercial Value Potential Index Rankings
Ding Yan Yuhang came in at number one on the Chinese Sports Stars Commercial Value Potential Index Rankings with 93.03 points, followed by Ma Long (92.23 points) and Wu Dajing (85.76 points).
Stars Allianz Online Sports & Culture Media Co. Ltd. ("Stars Allianz") compiled the Stars Allianz 5A Index based on the 5A ecosystem, which was created by analyzing and comparing a massive amount of data sourced from a big data database. The database combines the findings of long-term market surveys conducted by research experts specializing in sports, actuarial science, data collection and mathematical modeling as well as marketing.
Stars Allianz is a comprehensive data analysis service provider for
China's sports industry, founded by industry professionals under the guidance of the authorities responsible for the development of the country's sports industry. The company is primarily engaged in product creation and design, investment, project management and business development related to China's sports entertainment sector. With years of experience in market research, the firm continues to leverage its core high-quality resources as it expands its presence and differentiates itself from peers on the back of its unrivaled advantages.
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