IPTV (Internet Protocol Television) Market to Reach USD 79.38 Billion by 2020, Growing at CAGR of 18.1% From 2014 to 2020: Transparency Market Research
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Full research report onIPTV Market with detailed figures and segmentation at: http://www.transparencymarketresearch.com/internet-protocol-television-market.html
On the basis of type, the IPTV market is bifurcated into residential and enterprises. The segment of enterprises is categorized into large enterprises, medium enterprises, and small enterprises. The demand for IPTV services from enterprises dominated the global market. Enterprises across sectors such as education, hospitality, media, finance, healthcare, energy, and transport have been using IPTV as a tool to improve training, communicate with employees, reduce travel costs, satisfy compliance requirements, and build additional revenue outlets such as targeted advertising on demand video. Enterprises across these sectors also use IPTV services to distribute on demand content, archived as well as live news, events, and company-wide briefings across the corporate network.
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Geographically, the global IPTV market is segmented into North America, Latin America, Europe, Asia Pacific, and the Middle East and Africa. Europe dominated the worldwide IPTV market in 2013, Western Europe being the largest revenue generator that year with a 38% share. The number of IPTV subscribers in this region has grown owing to reduced prices of IPTV subscription, rise in demand for enhanced user viewing experience, increased broadband penetration, and development of supporting infrastructure. Asia Pacific is anticipated to be the fastest growing regional market for IPTV services over the course of the forecast period, with Asia Pacific excluding Japan (APEJ) registering an impressive 21.1% CAGR from 2014 to 2020. Indonesia, India, South Korea, and China are likely to be the key contributors during this period. With an ever-growing middle class income group, expanding broadband infrastructure, and a decline in service cost, China is projected to witness immense proliferation of IPTV subscribers over the next five years.
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The competitive landscape of the IPTV market is immensely fragmented and the onus of revenue generation falls on all participants of the supply chain. These include software solution providers, content delivery network providers, middleware providers, set-top-box vendors, and IPTV operators. Some of the key IPTV services providers in the market today are Amino Technologies PLC (Amino Communications Limited), Broadcom Corporation, ARRIS Group, Inc., AT&T, Inc, Cisco Systems, Inc, Orange S.A., Deutsche Telecom, Bharti Airtel Limited, CenturyLink, Inc., and MatrixStream Technologies, Inc.
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The IPTV Market Segmentation:
IPTV Market, by Type
IPTV Market Revenue, By Geography
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