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Mobile Wallet Market to Garner $7,580.1 Bn, Globally, by 2027 at 28.2% CAGR, Says Allied Market Research
Soar in number of mobile subscribers across the globe, surge in the adoption of mobile wallet as digital payment-based business model among digital applications, and increase in government initiatives to encourage cashless economy drive the growth of the global mobile wallet market. However, concerns associated with fraudulence transactions and data security hamper the market growth. On the contrary, an increase in mobile point of sale (POS) devices and NFC-enabled handset and mobile banking & inventive mobile payment application are expected to create lucrative opportunities for the market players in the coming years.
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By type, the remote segment held the largest share in 2019, accounting for nearly three-fifths of the global mobile wallet market, owing to the high popularity of smartphones and rise in trend of purchasing digital and physical goods via mobile wallet account. However, the proximity segment is expected to register the highest CAGR of 29.8% during the forecast period, due to increase in number of smartphone users along with the emergence of NFC equipped devices for transport ticketing purposes.
By application, the telecommunication segment is expected to register the highest CAGR of 35.0% during the study period. However, the retail segment held the largest share in 2019, accounting for more than one-third of the global mobile wallet market, due to the emergence of e-commerce in the developing countries.
The market across Asia-Pacific held the largest share in 2019, contributing to more than two-fifths of the market. Moreover, the region is expected to register the highest CAGR of 30.5% during the forecast period, owing to the drastic shift to digitalization and internet capabilities in the region. On the other hand, the global mobile wallet market across North America held more than one-fourth of the market in 2019.
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