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Breaking.dk: Reusable Cotton Swab Becomes Instant Hit Selling $600,000 in Three Weeks

»We have worked with product design for many years and have seen the resource waste and pollution related to singe-use products. Some corporations will pay for their climate sins to go away by donating to charities rather than completely rethinking their products, but instead of trying to make products more friendly towards the environment or donating to charities, we believe in actually changing the premise of products - by making long lasting reusable products to replace disposable ones«, says Isabel Aagaard, who makes up one third of the trio who wants to initiate an all out attack on single-use products by launching a variety of reusable ones in the years to come.
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» «, says Isabel Aagaard , who makes up one third of the trio who wants to initiate an all out attack on single-use products by launching a variety of reusable ones in the years to come.

And the first, of what the founders believe to be one of many such game changing products, is the reusable cotton swab LastSwab - a product made from medical silicone and nylon, which was launched on the crowdfunding platform Kickstarter just weeks ago and has already become an overwhelming succes with sales in excess of USD600,000 in less than a month:

» «, says Isabel Aagaard .

But LastSwab and their backers are not the only ones who have seen the writing on the wall when it comes to single-use plastic. Pictures of seahorses wrapped around cotton swabs and birds with plastic cutlery in their stomachs have raised the awareness among people and politicians around the world and just a month ago the EU parliament passed legislation to ban single-use plastic items such as straws, cotton swabs and cutlery by 2021.

»  Isabel Aagaard ends. 

- Frandsen & Aagaard ApS , 14/05/19

Contacts:
Kaare Frandsen
Email: kf@frandsenaagaard.com

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