LeoVegas new principal partner for Swedish Open

The LeoVegas Mobile Gaming Group is expanding its sponsoring partnership with the Swedish Open in Båstad by assuming the role as a principal partner for the prestigious tennis tournament. "Last year's successful sponsor partnership with the Swedish Open in Båstad was a strategic effort to profile...

London, 20/04/2018 (informazione.news - comunicati stampa - turismo)

The LeoVegas Mobile Gaming Group is expanding its sponsoring partnership with the Swedish Open in Båstad by assuming the role as a principal partner for the prestigious tennis tournament.

Gustaf Hagman, Group CEO.  

Betting on tennis - especially live betting via mobile devices - is one of the gaming categories which in terms of turnover is growing the fastest in most of LeoVegas markets. Live betting puts high demands on technology and is well in line with LeoVegas' ambition to continuously deliver the best mobile gaming experience. 

Louise Nylén, LeoVegas' Chief Marketing Officer, comments:

The Swedish Open is an ATP 250 Series event held from 15-22 July in Båstad. Approximately 40,000 spectators are expected to attend the event. The tournament was played for the first time in 1948 and is one of the oldest tennis tournaments in the world.

Gustaf Hagman, Group CEO and co-founder: +46 (0) 8 410 367 66, gustaf.hagman@leovegas.com
Philip Doftvik, Head of Investor Relations and Corporate Finance: +46 73 512 07 20, philip.doftvik@leovegas.com

www.leovegasgroup.com