Spettacolo
Isetan Mitsukoshi to Launch Collaboration Exhibition as Promotion Partner for Setouchi Triennale 2016 on March 30
Comment by Hiroshi Ohnishi , President and CEO:
"We would like to introduce the attractions of the globally known Setouchi Triennale to both Japanese customers and those from overseas who visit Isetan Mitsukoshi stores as a promotion partner in the festival. Moreover, we would like to introduce craftsmanship and a variety of products in the Setouchi region to our customers through our ' JAPAN SENSES' Spring Campaign."
Original press release (English):
http://prw.kyodonews.jp/prwfile/release/M102762/201603259216/_prw_OR1fl_k6f40YVx.pdf
9 Images:
http://prw.kyodonews.jp/opn/release/201603259216/
Isetan Mitsukoshi Collaboration Exhibition
1) Seto artists are coming to decorate shop windows!
11 artists who will participate in Setouchi Triennale 2016 will decorate shop windows.
2) Genichiro Inokuma, one of the artists participating in Setouchi Triennale 2016, is known as the producer of Mitsukoshi's wrapping paper "HANA-HIRAKU." GENICHIRO INOKUMA and "HANA-HIRAKU" Exhibition
Isetan Shinjuku Main Store JAPAN SENSES Spring Campaign
"The Wonder 500 (TM)" (https://thewonder500.com/?lang=en)
The Wonder 500 (TM) is a regionally driven Cool Japan project designed to discover "local products that are the pride and joy of Japan but not yet known outside Japan ," and then promote them around the world. A total of 500 products from all 47 prefectures in Japan were selected by 30 expert producers and public voting for this project.