Information Technology
boost.ai Names David Norris as Chief Marketing Officer to Drive Global Brand Expansion
"Over the next year and beyond, the defining factor for businesses selecting AI solutions will be a vendor's ability to demonstrate successful implementation and a measurable ROI," said Jerry Haywood , CEO of boost.ai. "David's extensive expertise in brand building and storytelling is exactly what we need to communicate our proven success to decision-makers globally. We're excited to see how he enhances our narrative, especially as we continue leading the development of sustainable and responsible AI ."
2025 will see a marked increase of GenAI adoption in customer-facing use cases, as the majority of customer service leaders explore how this technology will transform their customer journey. In regulated industries, caution around risk and the viability of vendor-based solutions remain core sticking points. As such, Norris will be charged with tapping into the heart of boost.ai's success in creating outstanding experiences for enterprises across industries such as financial services, insurance, hospitality, and more. By leveraging these successes, he will expand boost.ai's brand presence within key verticals, further solidifying the company's position as a global leader in enterprise-ready agentic AI.
"From my very first conversations with the boost.ai team, it was clear that this platform is redefining the future of AI," said Norris. "We have a unique opportunity to shape the role of AI agents in enterprises today while continuing to push the boundaries of innovation. Organizations around the world are asking what AI can truly deliver, and I'm thrilled to demonstrate just how impactful it can be in transforming their operations."
David will be based out of boost.ai's London office alongside other executives including CEO
Jerry Haywood , CRO Nick Mitchell, and
Adam Fenwick , who joined the company in August as SVP of Global Alliances.
boost.ai delivers AI that makes the human connection better, built by and for real people and real interactions. Our platform features sophisticated technology that seamlessly blends conversational and generative AI, enabling deeply personalized and outstanding customer experiences. With low-code solutions that plug right in, boost.ai is ready to support today's needs - and built to scale for tomorrow's growth. Unmatched security features ensure reliability for the world's biggest and most regulated brands across financial services, insurance, and more. boost.ai is recognized in Gartner's 2023 Magic Quadrant™ for Enterprise Conversational AI Platforms. Learn more at boost.ai .
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