Hammer Distribution Partners with Liqid to Deliver Composable Infrastructure Across UK and Europe
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"This partnership gives our clients a flexible, scalable, and efficient way to build on-premises infrastructure that rivals public cloud agility," said Adam Blackwell, Director of AI, Server & Advanced Technology at Hammer. "Liqid's technology is perfectly positioned to meet the exponential demand for AI-ready infrastructure. This collaboration reinforces our commitment to providing market-leading solutions that deliver tangible business outcomes."
Edgar Masri, CEO of Liqid, added: "We're proud to partner with Hammer, whose reach and expertise are unmatched. Together, we'll help enterprises across EMEA harness the full potential of GPUs and memory to scale inference workloads efficiently, reduce costs, and accelerate innovation."
As the enterprise AI market shifts from training to inference presenting a $100B+ opportunity traditional servers can no longer meet density and efficiency needs. Liqid's software-defined composability uniquely enables multi-vendor GPU support, dynamic resource pooling, brownfield compatibility, and future-proof scalability with PCIe Gen5 and CXL 3.0.
About Hammer
Hammer is a specialist distributor of enterprise technology solutions spanning servers, storage, networking, infrastructure, and cybersecurity.
About Liqid
Liqid is the leader in software-defined composable infrastructure, delivering high-performance, flexible, efficient datacentre and edge solutions for AI, HPC, and enterprise workloads. Learn more at www.liqid.com.
Media Contacts:
Karen Cheslett – Chilli-Bob PR– [email protected]
Joe Vukson – VP, Marketing, Liqid –
[email protected]
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