Editoria e Media
Publicis Sapient Announces John Maeda as Chief Experience Officer
In this role, John joins the Creative Executive Collective of Publicis Groupe whereby creative leadership is multi-faceted and structured to develop the necessary broad palette of creativity for the modern world – dynamic creativity brought to life through stories, experiences and innovation.
" said Nick Law , Chief Creative Officer for Publicis Groupe.
Maeda's role as Chief Experience Officer forges an engineering and design partnership at the highest level, unconventionally decoupling experience from the traditional creative lead, and instead pairing it with the EVP of Engineering. This action draws on the strength of Publicis Sapient's history of tightly synergistic technology and experience, and signals a deeply technologically grounded future where creativity is fully integrated.
said Nigel Vaz , CEO of Publicis Sapient.
Along with spearheading design globally Maeda will spend time on people, bringing his commitment to inclusion and talent development to the table - vital components to unlocking real value for clients.
" ," said Carla Serrano , CSO, Publicis Groupe.
Maeda joins Publicis Sapient from Automattic, where he served as the Global Head of Computational Design + Inclusion. Maeda serves on the Board of Sonos, the Smithsonian Design Museum and Weiden + Kennedy, and is the author of five books including the bestselling, "Laws of Simplicity."
Maeda was the recipient of the White House's National Design Award, the Tribeca Film Festival's Disruptive Innovation Award, and his work is represented in the permanent collection of the Museum of Modern Art. He holds degrees in Electrical Engineering + Computer Science from MIT, an MBA from Arizona State University , a PhD from University of Tsukuba in Japan , and has received three honorary doctorate degrees.
Prior to Automattic, Maeda held the roles of Design Partner at Kleiner Perkins and Design Advisory Board Chair of eBay, Inc. Before that, he was a tenured research professor at the MIT Media Laboratory and 16th President of the Rhode Island School of Design .
Publicis Sapient is a digital transformation partner helping established organizations get digitally enabled, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. As digital pioneers with 20,000 people and 53 offices around the globe, our experience spanning technology, data sciences, consulting and customer obsession – combined with our culture of curiosity and relentlessness – enables us to accelerate our clients' businesses through designing the products and services their customers truly value. Publicis Sapient is the digital business transformation hub of Publicis Groupe. For more information, visit publicissapient.com .
Contact: ashish.prashar@publicicssapient.com / +1 347-545-8609
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