Small Tablet Vendors Gain Ground in Q1 2015, says Strategy Analytics

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"Apple has begun a marketing campaign to revive sales after a five quarter slump. Recent history has shown that thinner and slightly faster SKUs aren't going to bring iPad back to growth, but their work to address enterprise Tablet usage with IBM on the MobileFirst partnership and some new features rumored for upcoming models will position the company well for long-term growth."

"2015 is shaping up to be a year of rebuilding for the major Tablet vendors while smaller, more nimble competitors gain ground with innovative new features and cellular-connected Tablets. Phenomenal historic growth has come to an end and a much more normal growth rate is now prevailing."

Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America , Europe and Asia , Strategy Analytics delivers insights for enterprise success. www.StrategyAnalytics.com

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