Cibi e Bevande
Innovative Joint Health Solution FruiteX-B® Now Available in the EU
"We are thrilled that FruiteX-B achieved novel food status and is now available to companies in the EU looking for safe and effective joint health ingredients," says Randy Wexler , Vice President, General Counsel, and the head of Research and Development at FutureCeuticals. "We are looking forward to expanding the FruiteX-B brand into the EU through our partnership with vaneeghen."
"vaneeghen is proud to bring this innovative brand to the EU market," states Erik Bakkers , Innovation and Marketing Director at vaneeghen. "We will officially launch FruiteX-B at VitaFoods Europe in May 2022 (Booth #I170) and are excited to connect with potential partners looking to create their next successful joint health product."
FruiteX-B is a patented, vegan, mineral complex called calcium fructoborate that is identical to the same compound found in nature in certain fruits, vegetables, nuts, and legumes.
FruiteX-B has a long history of safety and clinical efficacy in supporting improved joint comfort and mobility with over two decades of research and commercial market success in
the United States .
Visit fruitex-b.com to learn more.
FutureCeuticals, Inc. is a family-owned industry leader in the research, development and manufacture of fruit, vegetable, and grain-based products for the functional food and dietary supplement markets. We bring nature and science together through innovation that nourishes people's lives.
vaneeghen is a family-owned company with more than 350 years of experience in the production and distribution of food-related items. Over the years, we have evolved into a leading international distributor of innovative products, vitamins, plant extracts, minerals, and other nutrients.
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