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Key Brand Entertainment Inc. To Merge Broadway.com Group Sales And Broadway Across America Group Sales Divisions With Group Sales Box Office
added, " Stephanie Lee and GSBO are an excellent strategic fit to complement the continued growth of Broadway.com and to continue to expand upon the ticketing services we provide to our customers across the country."
Co-CEOs and remarked, "We remain focused on innovating Broadway.com's e-commerce platform to engage existing theatergoers while also reaching new audiences that share the passion for Broadway, including through our recently launched iPad app, enhanced editorial content in Broadway Across America touring markets, mobile website and social media tie-ins."
added, "I am delighted that Group Sales Box Office will be joining John Gore and the rest of the Broadway.com team. After decades of building Group Sales Box Office into a leading provider of group tickets it is the perfect time to join these companies. This merger will enable us to deliver the highest quality service and value to our groups' clients and shows including through programs such as the Broadway Co-op, Broadway Classroom and GSBO Club Program. Our mission is simple: bring groups to Broadway and provide quality customer service."
Founded in 1960, has been a crucial economic engine and staple for Broadway. Ms. Lee has been with the business for over twenty years and its owner and President for ten, where as an entrepreneur she has focused on growing audiences for Broadway shows.
Led by CEO and Owner and Chairman and Owner , wholly owns both Broadway.com and Broadway Across America. Broadway.com is a growing e-commerce website and under the direction of Editor in Chief Paul Wontorek , a leader for editorial theater coverage. Broadway.com's editorial coverage includes breaking news, interviews, opening-night photo ops, performance footage, theater reviews and original video features. A 2009-2010 survey reported that Broadway.com is the number one destination for theatre goers looking for theater information. The website offers sales of single tickets, group tickets and gift cards. Broadway Across America presents first-class touring Broadway musicals and plays such as the smash hits and Disney's , the upcoming touring productions of and and other live events throughout a network of 43 North American cities. Under the supervision of Broadway Across America is also dedicated to the development and production on new and diverse theatre. Current and upcoming Broadway productions include and the New York and touring productions of . will be joining and collaborating with current Key Brand Executives COO and EVP; CEO Theater Division; President Theater Division; Co-CEO Interactive Division and Chief Technology Officer; Co-CEO Interactive Division; Chief Financial Officer and , General Counsel and EVP.