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An Experimental Blended Scotch…in a Classic Manhattan?

A new, experimental Scotch blend from Johnnie Walker has been given an enthusiastic thumbs up by some of New York's most influential mixologists and bartenders when it replaced traditional American rye whiskey in a classic Manhattan cocktail.
EDINBURGH, Scotland, (informazione.news - comunicati stampa - spettacolo)

A new, experimental Scotch blend from has been given an enthusiastic thumbs up by some of New York's most influential mixologists and bartenders when it replaced traditional American rye whiskey in a classic Manhattan cocktail.

     (Photo: http://photos.prnewswire.com/prnh/20160912/406466 )

     (Photo: http://photos.prnewswire.com/prnh/20160912/406467 )

     (Photo: http://photos.prnewswire.com/prnh/20160912/406468 )

is a new range of experimental whiskies and the first release, is inspired by the bold flavours of American whiskey. It was created by the whisky maker's small team of expert blenders, led by master blender Jim Beveridge .

At any one time there are hundreds of ongoing flavour experiments being carried out by the blending team in Scotland , and is whisky fans' first chance to taste the results of some of these

To mark the release of , which can be enjoyed neat but was designed specifically to create perfect cocktails at home, blender Emma Walker journeyed from Edinburgh to the home of the to see how the new Scotch blend stacks up against its American cousins. Her adventure can be seen in a new film from the Scotch whisky maker entitled:

A tentative Emma put before the eyes, noses and palates of some of New York's most influential mixologists and taste-makers including Dave Arnold , founder and president of the and owner of the cutting edge legendary bartender-cum-philosopher Peter Napolitano of Brooklyn's and bitters and mixology expert Sother Teague, beverage director at in Manhattan's East Village.

Emma said: "We're proud of every blend we make and know that people choose because of its quality. This blend combines all the characteristics of Scotch, matured in first fill American Oak casks with a Rye Cask finish. That's something I think people won't expect and I wanted truthful, face-to-face feedback from the people in the know. I was a bit nervous - getting the approval of New York's top mixology experts for a featuring a blend instead of traditional American whiskey but, happily, it went really well."

In the film, Dave Arnold - well known for his whip-smart commentary and opinion - is in no doubt: "There's an old drink called a which is like a but made using Scotch and I hate that drink. But this drinks like a 'real' . It's delicious." While Sother Teague added: "I'm really into this whisky."

 has been made as part of the   initiative from  that sees the brand working with a global network of storytellers - including writers, directors, photographers and filmmakers - to give people a voice to tell inspiring stories of positivity and progress.

Filmmaker Oliver Würffell was fascinated by the film's characters: "The richness of the personalities in the film revealed a completely new world for me. Like discovering the incredible complexity and craft that goes into creating a whisky like , or seeing how Emma thinks about how it will work in the hands of legends like Dave, Jack and Sother was amazing. It's a great story to be able to tell."

is one of the results of hundreds of ongoing experiments into flavour that take place at the brand's home in Scotland . It includes malt and grain whiskies aged in first-fill bourbon casks and finished in rye casks. It took more than 50 experiments exploring 203 malt and grain whisky samples to hit upon and it was created using a blend of just four whiskies, including Cardhu single malt for its vibrant, fresh fruitiness, along with creamy, vanilla grain whisky from Port Dundas .

Jim Beveridge said: " is inspired by my own fascination with the bold flavours of American whiskies which first developed while I was working with bourbons and ryes in Louisville, Kentucky in the 1990s.

"When making blended Scotch whisky, we like to think 'from the bar back', ensuring bartenders and people at home have the perfect liquids at hand to serve neat, on the rocks, or as the foundation of a flawless Scotch-based cocktail - such as Emma's .

"In the case of , the end result is an incredibly contemporary whisky. It is smooth, sweet and deliberately light - to my mind, the complex character of Scotch given an exciting twist inspired by the best traditional American whiskey flavours."

The range lifts the lid on the skill and never-ending pursuit of flavour that drives the blending team. At any one time, there are hundreds of experiments into flavour being carried out by the blenders which include the study of distillation conditions, the types of wood and grain used, cask finishes and other elements of whisky-making in the pursuit of exceptional new flavours.

is available from September in more than 50 countries with an RRP of €20.

You can watch the film of Emma's make-or-break adventure in Manhattan here: https://youtu.be/wq8lPbTKr08 

To make the perfect at home:

 

 

 

Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, J&B, Buchanan's and Windsor whiskies, Smirnoff and Cîroc vodkas, Captain Morgan, Baileys, Don Julio , Tanqueray and Guinness.

Diageo is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at http://www.diageo.com. Visit Diageo's global responsible drinking resource, http://www.DRINKiQ.com, for information, initiatives, and ways to share best practice.

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