Applications Being Accepted for 10th "GATSBY Student CM Awards"; Grand Prix Winner to Be Shown at Cannes Lions Festival

- Qualified Countries/Regions Increased by 4 to Total of 11 -

Mandom Corp. announced on September 1 that it is now accepting applications for the 10th "GATSBY Student CM Awards," an international student contest for producing video commercials featuring GATSBY, a grooming brand for men, until November 2 *, 2015.

* As the deadline hours are different from country to country, please check them on our website.

In commemorating the 10th anniversary of the awards, so far limited to Asian countries/regions, Mandom added four countries -- the U.S., U.K., Canada and Mongolia -- to seven countries/regions previously accepted. 

Official website: http://award.gatsby.jp/international/
(Photo: http://prw.kyodonews.jp/opn/release/201508182791/) 

About "GATSBY Student CM Awards"

Held first in 2006, the "GATSBY Student CM Awards" had since been expanded to reach seven Asian countries/regions, with 920 applications submitted in 2014. The contest has been opened not only for students aspiring to become a professional movie creator but also for any amateur students interested in making videos.

GATSBY aims for supporting creative activities of young people by providing them with a forum for making their works public and communicating among them. In addition to providing the GATSBY brand products, the company also has a mission for providing youths of the world who love GATSBY with a chance to fulfill their dream.

Awards Expanded on 10th Anniversary

In commemoration of the 10th anniversary, the contest has become more attractive with a variety of new projects and open for a larger number of students. 

- Cannes Lions International Festival of Creativity

The grand prix-winning video CM will be considered for presentation at the Cannes Lions International Festival of Creativity in addition to being broadcast over terrestrial TV networks in Japan . For those youths aspiring in earnest to become a professional video artist, the Cannes Lions International Festival of Creativity would be a great opportunity to examine  their work in a high-level environment. 

- New Entrants

The contest, previously confined to applicants from seven Asian countries/regions, is now expanded globally to include applicants from the U.S., U.K., Canada and Mongolia. 

- "Young GATSBY Awards" for High School Students

"Young GATSBY Awards" for high school students have been established to inspire the youngest qualified generation. 

- Actor Shota Matsuda to Join

Actor Shota Matsuda , who is the GATSBY image character, will be present in the final round of the contest. 

About Mandom Corp.

President & Executive Officer: Motonobu Nishimura
Headquarters: Osaka City

Contact:
Iichiro Kagawa
Creative Director
Advertisement & Sales Promotion Div. 
Mandom Corp.
Tel: +81-6-6767-5013
E-mail: kagawa-i@mandom.co.jp