Sport
BRL 1 Billion in Sponsorships: Leadstar Media & BDA Brasil Study Shows Betting's Impact on Brazilian Football
In May 2025 , the approved a proposal to ban all advertising from betting companies, including sponsorships on team jerseys, stadium signage, and influencer campaigns. The news sparked concern among clubs, with warning that such a ban could lead to a in football.
The study clearly shows: , just among Série A clubs. Flamengo, Corinthians, and Palmeiras lead in figures, but nearly every top-tier club relies on these companies for direct financial support.
, Betting Specialist at BDA Brasil, warns:
"The data shows betting companies are now part of the football engine in
Brazil . Banning this type of sponsorship without offering a viable alternative is like cutting off the oxygen for many clubs. The impact goes beyond the field — any solution must be well thought out so that clubs can restructure for the long term."
With regulations in effect, million-dollar contracts signed, and betting brands present everywhere — from jerseys to TV commercials — the discussion around . But it also needs to consider the the sector now plays in Brazilian sports in 2025.
Bonusdeapostas.com
Leadstarmedia.com
info@bonusdeapostas.com
info@leadstarmedia.com
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