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Driving the Future of EASE Urban Mobility: The First-Ever SOUEAST Global EASE DAY to Launch in Shanghai
The agenda features four core highlights: , , and . Through in-depth brand dialogues, test drives, car preview and urban cultural experiences, global media and notable influencers will gain a close-up understanding of SOUEAST's brand vision and philosophy.
Since its comprehensive brand refresh in 2024, SOUEAST has rapidly expanded its international footprint, with successful rollouts across the Middle East and Central Asia . Guided by the brand philosophy, " SOUEAST is reshaping urban mobility by combining global insight with local adaptation—offering customers stylish, comfort, and warm-tech driving experiences tailored to everyday city life.
EASE DAY 2025 represents a natural next step. The event will offer a platform for SOUEAST to engage closely with media through interactive experiences and strategic discussions. And attendees will gain firsthand insight into SOUEAST´s interpretation of intelligent urban mobility.
The first stop on the EASE DAY journey, Shanghai sets the tone for what SOUEAST envisions as a yearly tradition—bringing the global media and notable influencers together in a different symbolic city. By building a space for , EASE DAY will bring extraordinary experiences to urban life.
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View original content:https://www.prnewswire.co.uk/news-releases/driving-the-future-of-ease-urban-mobility-the-first-ever-soueast-global-ease-day-to-launch-in-shanghai-302429285.html