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Bombardier Transportation vince due premi per i suoi video promozionali al World Media Festival 2011 di Amburgo
BERLINO, GERMANIA--(Marketwire - 27 maggio 2011) - Bombardier Transportation ha ricevuto gli ambiti riconoscimenti Intermedia-Globe, vinti in due categorie, durante la cerimonia di premiazione dell'undicesima edizione dell'annuale World Media Festival per l'eccellenza nella produzione aziendale cinematografica, televisiva, Web e su carta stampata. La cerimonia si è svolta ad Amburgo, in Germania, il 18 maggio 2011.
Bombardier Transportation, in partenariato con l'agenzia di comunicazione audiovisiva d'impresa avcommunication GmbH di Ludwigsbourg era in lizza con oltre 550 concorrenti di 34 paesi.
· "The fastest way to save the planet" was awarded the Intermedia-Globe Gold award in the category Public Relations: Environment-Conservation-Recycling (to watch online follow this link: http://bit.ly/l6n4at )
· "PRIMOVE Technology: Changing the game in electric mobility" received the Intermedia-Globe Silver award in the category Public Relations: Transport (to watch online follow this link: http://bit.ly/mdbfDS )
The promotional films emphasise the need to connect transportation choices with their impact on the environment and highlight Bombardier Transportation's innovative rail technology solutions in helping to create higher performing, more sustainable mobility.
"It's a great honour to be recognised by these awards from the World Media Festival," said Sharon Christians, Vice President Communications and Public Affairs, Bombardier Transportation. "At a time when countries around the world are challenged by rising energy costs, growing populations, increasing congestion and the need to reduce pollution, Bombardier Transportation provides some very attractive answers. We're delighted that these videos were judged to convey this message in a memorable, appealing and exciting way."
The WorldMediaFestival celebrates excellent solutions in corporate film, television, web and print productions on an international scale. The Intermedia-Globe Silver and Gold awards recognise successful achievement and true excellence in modern media communication respectively.
More than 550 entries from 34 countries were submitted to this year's festival, including companies like EDF, Mazda, Porsche, Daimler, BMW, Volvo, Ricola, MAN, DHL, Finnair, BASF, Bayer, IBM, Woolworths-BWS and several non-governmental organisations and broadcasting companies.
To date, the communications team at Bombardier Transportation and their creative partners have won over 10 awards for their work.
About Bombardier Transportation
Bombardier Transportation, a global leader in rail technology, offers the broadest portfolio in the rail industry and delivers innovative products and services that set new standards in sustainable mobility. BOMBARDIER ECO4 technologies - built on the four cornerstones of energy, efficiency, economy and ecology - conserve energy, protect the environment and help to improve total train performance. Bombardier Transportation is headquartered in Berlin, Germany and has a presence in over 60 countries. It has an installed base of over 100,000 vehicles worldwide.
About Bombardier
A world-leading manufacturer of innovative transportation solutions, from commercial aircraft and business jets to rail transportation equipment, systems and services, Bombardier Inc. is a global corporation headquartered in Canada. Its revenues for the fiscal year ended January 31, 2011, were $17.7 billion, and its shares are traded on the Toronto Stock Exchange (BBD). Bombardier is listed as an index component to the Dow Jones Sustainability World and North America indexes. News and information are available at www.bombardier.com or follow us on Twitter @BombardierInc.
Note to Editors
See the winning videos on Bombardier's YouTube channel at www.youtube.com/bombardiervideos .
For news releases, related material and photos, visit our media centre at www.bombardier.com/en/transportation/media-centre .
Follow Bombardier Transportation on Twitter @BombardierRail.
BOMBARDIER, PRIMOVE and ECO4 are trademarks of Bombardier Inc. or its subsidiaries.
www.theclimateisrightfortrains.com
Contacts:
Benelux:
+49 30 98607 1141
Janet Olthof,
janet.olthof@de.transport.bombardier.com
Canada :
+1 450 441 3007
Marc Laforge,
marc.laforge@ca.transport.bombardier.com
Germany , Austria, Switzerland, Central and Eastern Europe:
+49 30 98607 1134
Heiner Spannuth
heiner.spannuth@de.transport.bombardier.com
France :
+33 6 07 78 95 38
Anne Froger
anne.froger@fr.transport.bombardier.com
Mexico:
+52 55 5093 7714
Barbara Corral
barbara.corral@mx.transport.bombardier.com
Nordic Countries:
+46 10 852 5062
Jonny Hedberg,
jonny.hedberg@se.transport.bombardier.com
South Europe, Brazil and India:
+35 1 919 693 728
Luis Ramos,
luis.ramos@pt.transport.bombardier.com
UK , Ireland, Australia, New Zealand, other countries:
+44 1332 266470
Neil Harvey,
neil.harvey@uk.transport.bombardier.com
USA:
+1 450 441 3007
Maryanne Roberts,
maryanne.roberts@us.transport.bombardier.com
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