Editoria e Media
Out of Home Advertising Community is #SendingLove across the Globe in the World's Largest User-Generated Digital Out of Home Campaign
Created by Grand Visual, the campaign encourages participants to send love to those in places they cannot travel to, by getting creative with the heart-hand symbol and uploading their pictures and locations to www.sendinglove.to .
Messages are then geotargeted to their chosen city, and participants are also given the option to donate to the global COVID-19 Solidarity Response Fund before receiving a photo of their picture playing on-screen in their chosen location to share socially online with friends and family.
The campaign is facilitated by Plexus, Talon's global OOH network, and The World Out of Home Organization (WOO) and its members, who along with their partners have built a campaign with true international reach and a total OOH media value of $15 Million .
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www.talonoutdoor.com
www.grandvisual.com
Photo - https://mma.prnewswire.com/media/1169070/Talon_Outdoor_SendLove_London_PicadillyLights_Board.jpg
Photo - https://mma.prnewswire.com/media/1169071/Talon_Outdoor_SendLove_Insitu_Bnrcomm_HongKong_Central_Board.jpg
Photo - https://mma.prnewswire.com/media/1169072/Talon_Outdoor_SendLove_US_NewYork_NASDAQ_Times_Sq_Board.jpg