Readly achieves seventy percent of its sustainability target

Another key focus for Readly is providing subscribers with responsible content and countering the spread of fake news. An important part of that work has been to grow the portfolio of newspapers and add popular titles from reputable and trusted publishers over the last year. During 2022 a total of 222 national and regional newspapers were added to the platform as well as 1260 magazines. Another key focus for Readly is providing subscribers with responsible content and countering the spread of fake news...

Another key focus for Readly is providing subscribers with responsible content and countering the spread of fake news. An important part of that work has been to grow the portfolio of newspapers and add popular titles from reputable and trusted publishers over the last year. During 2022 a total of 222 national and regional newspapers were added to the platform as well as 1260 magazines.

According to the latest Readly user survey, the concern around fake news is still apparent and is in fact increasing in some markets. In 2021, 66 percent of subscribers across Europe and the US said that they were concerned about the spread of fake news. At the beginning of 2023 that figure had increased to 79 percent.

– "Our research suggests that the willingness to pay for verified news will continue to increase as people realise that fake news is an ongoing problem that might influence their lives. Our product development is therefore focused on making it easier for subscribers to discover and consume qualitative, verified journalism as much and often as possible," says Mats Brandt.

Out of the ten targets that Readly set up for its ESG priorities during 2022, seven were achieved, including a decrease in business travel emission intensity per employee, initiated measurement of the share of renewable energy sources (46%) and delivering four editorial campaigns that were focused on topics related to sustainability.

– "One target we did not hit was reaching a 20 percent increase in saved emissions from digital reading on Readly. We hope to achieve double digits in 2023 as we continue our path towards profitable subscriber growth. The more people that use our service, the stronger positive impact we have on the planet and in society," says Mats Brandt.

Key findings of the report include:

The Readly Sustainability Report is available at: https://corporate.readly.com/about-us/sustainability/

For more details contact: [email protected] or 07879 818 711

About Readly

Readly is the European category leader for digital magazines. The company offers a digital subscription service where customers have unlimited access to 7000 national and international magazines - all in one app and at a fixed monthly fee. Readly has subscribers in 50 countries and content available in 17 different languages. In collaboration with around 1,200 publishers worldwide, Readly is digitising the newspaper and magazine industry. In 2022, revenues amounted to SEK 592 million. The Readly share is listed on Nasdaq Stockholm. For more information, please visit https//corporate.readly.com.

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