Automotive Dealers Shift to Cloud-based CRM Solutions to Meet Customer Expectations

Photo - https://mma.prnewswire.com/media/875140/Frost_Sullivan_Automotive_customer_relationship_management.jpg Photo -https://mma.prnewswire.com/media/875140/Frost_Sullivan_Automotive_customer_relationship_management.jpg For further information on this analysis, please visit: http://frost.ly/3dq "CRM vendors incorporatingsmart messaging tools,social media integration, and apredictive analytics enginein their solutions will be best poised to make the most of the emerging...

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For further information on this analysis, please visit: http://frost.ly/3dq

"CRM vendors incorporating smart messaging tools, social media integration, and a predictive analytics engine in their solutions will be best poised to make the most of the emerging opportunities in the market," said Dorothy Amy, Senior Research Analyst at Frost & Sullivan. "Cloud-based CRM solutions such as Dominion Vision are gaining prominence due to their benefits of reduced capital costs and lower maintenance overheads. Globally, cloud CRM will gain traction among smaller dealerships and increase penetration to 35 percent by 2025."

Frost & Sullivan's recent analysis, Global Automotive Customer Relationship Management Market, Forecast to 2025, analyzes the competitive landscape and future focus areas of dealerships, dealership management system (DMS), and third-party vendors in the automotive CRM market. It also identifies the most preferred engagement models among dealers, pricing analysis, and the ways in which the market is expected to change in the future.

As the omnichannel retailing trend intensifies, automotive CRM vendors will find growth opportunities in:

"The market is experiencing a surge in consolidations, as DMS providers currently lack advanced CRM capabilities," noted Amy. "Solutions resulting from the partnerships between open DMS vendors and CRM service providers will help dealerships capture customer data from multiple online retail channels. New-age CRM solutions seamlessly synchronize customer data and analyze it using data mining algorithms to maximize customer engagement and drive profitability for automotive dealerships."

Global Automotive Customer Relationship Management Market, Forecast to 2025 is part of Frost & Sullivan's global Automotive & Transportation Growth Partnership Service program.

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Global Automotive Customer Relationship Management Market, Forecast to 2025
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