Cibi e Bevande
Ready To Drink Cocktails Market Size Worth $1.63 Billion By 2027: Grand View Research, Inc.
Spirit-based products are made from gin, tequila, whiskey, rum, and vodka. Gin and tequila-based products, in particular, have a high demand. In terms of packaging, cans segment is estimated to ascend at the fastest CAGR over the forecast period due to the growing demand for convenience and easy-to-carry on-the-go packaging. Cans are much more compact and lighter than bottles and can be recycled more easily. In addition, cans are allowed in public places like swimming pools and parks where bottles are generally restricted. In terms of distribution channel, supermarkets/hypermarkets emerged as the largest segment in 2019.
Supermarkets have designated shelf space for RTD cocktails as these products contain low alcohol levels. Asia Pacific is anticipated to emerge as the fastest-growing regional market in the coming years due to the growing demand for convenience products in Asian countries. Furthermore, changing lifestyles, increased disposable income levels, and influence of the western culture are likely to propel the market growth. Growth in the online distribution of alcohol and easy availability across stores is further expected to boost the demand for RTD cocktails. The industry is highly competitive when it comes to product variation and pricing. Prominent market participants are focusing on product innovation to attract more consumers.
Alcohol & Tobacco Industry
Grand View Compass
Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco , the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.
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