Strategy Analytics: Intelligent Home Speakers to Challenge Smartphones in Home of the Future

Strategy Analytics' associated Global Intelligent Home Speaker report is published here: http://sa-link.cc/1ju

"Intelligent Home Speakers such as Amazon Echo and Google Home are a causing a wave of excitement amongst consumers," says David Watkins , Director, Connected Home Devices at Strategy Analytics. "The promise of conversational, hands-free interaction with the Internet is a very compelling one; although the current crop of intelligent speakers has their obvious limitations, future iterations will solve many of the early frustrations and deliver a range of new use cases such as voice calling, travel planning and remote learning and healthcare services. Furthermore we expect advancements in voice biometrics and voice authentication will help ease privacy concerns and make the devices more adaptable to multi-user environments."

In spite of the strong growth forecast, Strategy Analytics cautions that adoption of Intelligent Home Speakers across different markets will be dependent upon the integration of localized services with the relevant voice platform as well as near-human levels of accuracy in terms of speech recognition and contextual understanding. Cost, however, is expected to be less of a barrier to entry.

Bill Ablondi , Director of Strategy Analytics' Smart Home Strategies program comments that "The low cost of intelligent speakers such as Amazon's $50 Dot is leading to impulse purchasing from consumers that will help drive adoption of the technology well beyond the tech savvy gadget lover. However, new compelling use cases must emerge to ensure that these devices do not end up collecting dust after an initial period of experimentation."

Other findings from the report include:

Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America , Europe and Asia , Strategy Analytics delivers insights for enterprise success. www.StrategyAnalytics.com 

US Contact: Bill Ablondi , +1 617 614 0744, wablondi@strategyanalytics.com

European Contact: David Watkins , +33 153 409952, dwatkins@strategyanalytics.com

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