Internet
Need a Property Launches to Add Much Needed Competition to the Portal Market
A new national property portal - Need a Property - has been officially launched. Designed to provide a viable and cost effective alternative to the established competitors in the market, Need a Property offers under-pressure estate agents respite from the rising costs of listing their properties on major portals.
Need a Property aims to fill a void by offering an initial free trial and a monthly charge starting at just £100 thereafter. The current economic climate has put pressure on the market since the end of the last property boom and estate agents are now facing added strain from increases in advertising, staffing and portal costs. Need a Property offers an alternative choice for larger agents with multiple branches and a vital lifeline for smaller independent firms with fewer resources.
Scott Green , founder and CEO of Need a Property, said:
David Conway , Director of Galliard Homes and Galliard Residential, one of the leading names in the London property market, commented:
"Developers and estate agencies are under increasing pressure to reduce advertising budgets and given that buyers and tenants are increasingly using internet portals for their property searches, we welcome and support a fresh new entrant like Need a Property."
With a lean business model and targeted marketing spend, Need a Property offers its services at a significantly lower cost to agents whose clients are increasingly aware of the benefits of property portals.
For a subscription starting at £100 a month, agents signing up to Need a Property will have their properties displayed on a total of five sites: Needaproperty.com; eastwestplc.com (providing access to a lucrative Asian market looking to buy UK property); Daily Express and many more to follow in the coming months.