Milliken Assure™ Moisture Barrier Wins 2025 R&D 100 Award

"We are honored to receive an R&D 100 Award for Assure," said Halsey Cook, president and CEO of Milliken. "This recognition reflects the ingenuity of our team and our dedication to solving real-world challenges through materials science and innovation." "We are honored to receive an R&D 100 Award for Assure," saidHalsey Cook, president and CEO of Milliken. "This recognition reflects the ingenuity of our team and our dedication to solving real-world challenges through materials science...

"We are honored to receive an R&D 100 Award for Assure," said Halsey Cook, president and CEO of Milliken. "This recognition reflects the ingenuity of our team and our dedication to solving real-world challenges through materials science and innovation."

Assure was selected for its pioneering design that eliminates per- and polyfluoroalkyl substances (PFAS) and halogenated flame retardants—two chemistries long used in moisture barriers—while meeting the rigorous demands of structural firefighting. Certified to both NFPA 1971-2018 and NFPA 1970-2025 standards, Assure delivers heat, water, and chemical resistance without relying on added PFAS or halogenated flame retardants.

Assure's lightweight and breathable construction helps firefighters perform under pressure while meeting rigorous safety benchmarks. It joins Milliken's growing portfolio of non-PFAS fire service fabrics, offering departments across the country advanced solutions as they evaluate and upgrade their turnout gear. Assure was developed by a cross-functional team of engineers, scientists, and product design experts, reflecting Milliken's collaborative approach to innovation.

"Assure was born from listening to the fire service and recognizing a challenge that had gone unanswered for too long," said Marcio Manique, SVP and managing director of Milliken's apparel business. "This R&D 100 Award is more than recognition—it's proof that Assure is setting a new standard and making a real difference for those who protect us every day."

The R&D 100 Awards, often referred to as the "Oscars of Innovation," honor the most impactful new products of the year across science and technology. Milliken has previously received R&D 100 recognition for innovations in textiles and specialty chemicals.

About Milliken  
Milliken & Company is a global manufacturing leader whose focus on materials science delivers tomorrow's breakthroughs today. From industry-leading molecules to sustainable innovations, Milliken creates products that enhance people's lives and deliver solutions for its customers and communities. Drawing on thousands of patents and a portfolio with applications across the textile, flooring, chemical and healthcare businesses, the company harnesses a shared sense of integrity and excellence to positively impact the world for generations. Discover more about Milliken's curious minds and inspired solutions at milliken.com and on Facebook, Instagram, and LinkedIn.

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