Cibi e Bevande
Kombucha Market Size Worth $7.05 Billion By 2027 | CAGR: 19.7%: Grand View Research, Inc.
Kombucha is a fermented tea, which falls under the functional beverage industry. Probiotic products and kombucha have similar characteristics. It helps balance friendly bacteria in the digestive tract, which improves the immune system. Increasing shift of consumers from dairy products to effective and efficient probiotic products is expected to boost the demand in the forthcoming years.
Kombucha also helps fight cancer, arthritis, and other degenerative diseases. It has the ability to detoxify the body, boost energy levels, increase metabolism, rebuild connective tissue, and reduce headaches. It is rich in bacterial acids and enzymes produced by the human body and uses them to detoxify the system, thus decreasing the pancreatic load and easing the burden on the liver. Growing awareness regarding the health benefits of kombucha is anticipated to drive the demand for the product in dietary supplements, which in turn is anticipated to drive the market over the forecast period.
In terms of flavor, the kombucha market is segmented into original and flavored kombucha. Flavored kombucha is expected to continue holding the leading market share and register the fastest CAGR of 21.8% over the forecast period. Easy availability and customization in terms of the added flavor is one significant advantage, which is driving the segment growth. In addition, availability of inexpensive kombucha home brewing kits is driving the production, by giving them the power to experiment with flavors.
Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco , the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.
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