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Transformation in Times of Crisis - A Post-Pandemic Leadership Book for Our Times - has Launched Globally

Devised as a business management and leadership book specifically for our times,Transformation in Times of Crisisoffers an adaptive, practical guide on capturing opportunity in the midst of crisis. "This might be a new reality but that does not mean we should surrender to it. We can transform any crisis into opportunities if we apply these eight principles and an analytical framework to our own unique situation." The virtual launch of the book, seen by an audience of over...
LONDON, (informazione.news - comunicati stampa - editoria e media)

Devised as a business management and leadership book specifically for our times, offers an adaptive, practical guide on capturing opportunity in the midst of crisis.

here 8 key principles outlined in their book and how these can add significant value, both now and in a post-pandemic world.

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Further information about the book can be found on: www.transformationintimesofcrisis.com. here

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'Transformation in Times of Crisis' is an and is available on Amazon/its sites in the US, UK, and India . To buy the book click the links below.

Paperback - https://amzn.to/2HMRwfI  | E-book - https://amzn.to/37hvhHc

Paperback - https://amzn.to/2VbapMs | E-book - https://amzn.to/36bMnXH

Hardcover - https://amzn.to/3qhtmLM | E-book - https://amzn.to/39mFAMQ

 is published by Notion Press.

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Nitin Rakesh , a distinguished leader in the Technology and Financial Services industries, is CEO of Mphasis, a leading Global Software Services firm. Early in his tenure at Mphasis, Nitin introduced Mphasis' C=X2C2=1TM formula for success, ( hyper-personalization; drive n=1 powered by Cloud & Cognitive); driving multi-dimensions of business value with an integrated consumer-centric Front2Back TM (F2B) Digital Transformation , enabling Business Operations, cultivating culture of Innovation , Technology Transformation and Service Transformation , driven by IP assets. Under Nitin's leadership, Mphasis set a remarkable growth turnaround, with a record of highest deal wins in the history of the company, re-defining benchmarks. His laser focus on quadra dimensional growth – consistent, profitable, competitive, and responsible, led to enhanced shareholder value. Nitin's motto to accelerate value creation for customers, shareholders and employees builds a growth-focused culture within the company. Nitin is passionate about Innovation & Technology, and its impact on everyday lives, and works closely with many Fortune 500 companies in advising them on their transformation roadmap with an "Applied Technology" mindset. He was awarded the Gold Stevie for 'Executive of the Year - Computer Services', under the Management award category. He won the '2019 American Business Awards & International Business Awards – Gold Stevie' under the 'Tech Innovator of the Year – Services' category. He is one of the first 250 CEOs globally across 26 countries who has committed to build an inclusive work environment, end disability inequality through business performance and create social and economic value of people living with disabilities across the world. Nitin is a founding member of Plaksha University in India , a new model of engineering education and research through collective philanthropy to transform higher education in India . He also serves as a founding Trustee of Ashoka University.

Jerry (Yoram)  Wind joined Wharton in 1967 with a doctorate from Stanford and since 2017 is the Lauder Professor Emeritus and Professor of Marketing. He founded the Wharton Think Tank – The SEI Center for Advanced Studies in Management and ran it for three decades. Among his many innovations at Wharton he led the development of Wharton Executive MBA, the Lauder Institute and Wharton School Publishing. He has edited top marketing journals, published over 300 articles, and 25 books, and received the 4 major marketing awards: Buck Weaver , Parlin, Converse, and AMA/Irwin Distinguished Educator Award. He was inducted to the inaugural group of AMA Fellows. He was one of the original Legends in Marketing, with an 8-volume anthology published by Sage in 2014. He has consulted with over 100 companies, is a member of the executive committee of SEI, sits on the advisory boards of various companies and nonprofit organizations, and testifies in intellectual property cases. He is a trustee of the Philadelphia Museum of Art, the Curtis Institute of Music and Grounds for Sculpture. He is a co-founder of the first private, non-profit university in Israel , The Interdisciplinary Center (IDC) Herzliya. His current research explores marketing-driven business strategy, the Network Challenge; reinventing advertising, creativity and innovation; and challenging our mental models. He is a 2017 inductee into the Marketing Hall of Fame. He is the Co-founder of the Purple Project for Democracy and of the Reimagine Education global competition and conference.

Logo: https://mma.prnewswire.com/media/1230167/Mphasis_Logo.jpg

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