iProspect Reinforces Focus on Data-Driven Client Strategies, Strengthens Global Executive Team

Prior to joining iProspect, Des has more than 17 years' experience within the agency world. Previously he was Global Strategy Partner at Mindshare, and Strategic Planning Director in Hong Kong for iProspect sister agency, isobar. Des will be responsible for oversight of the agency's clients and client teams across iProspect's 93 global offices.

Prior to joining iProspect, Des has more than 17 years' experience within the agency world. Previously he was Global Strategy Partner at Mindshare, and Strategic Planning Director in Hong Kong for iProspect sister agency, isobar. Des will be responsible for oversight of the agency's clients and client teams across iProspect's 93 global offices.

"In a world of increasing complexity for clients, I'm excited by the chance to work with performance specialists who know and lead the field," commented Des. "We all want to deliver the best work for clients and iProspect has been doing this successfully for 20 years." 

Dan Hagen joins from sister agency Carat UK, where he served as Chief Strategy Officer. Dan has more than 17 years' experience within media agencies including running MPG's data and strategy teams and working across clients such as Microsoft, Novartis and the National Lottery. Dan will lead strategic insight, thought leadership, and data-driven innovation across the network.

"I've worked with iProspect many times in the 7 years I've been with Dentsu Aegis Network and I've always admired their deep digital, data and performance capabilities.  I'm excited at the opportunity to help integrate and direct those capabilities on our clients' biggest business challenges," commented Dan.

About iProspect

iProspect is a global, award-winning agency – driving business performance for the world's largest brands including adidas, Diageo, Hilton, Burberry, General Motors, Procter & Gamble, Gucci, and Microsoft. The iProspect team works across a network of 4,300 employees spread over 93 offices in 55 countries.

In 2017, iProspect won more than 200 awards including 15 leadership recognition awards and 33 Agency of the Year titles, and was named a Leader in The Forrester Wave™: Search Marketing Agencies, Q4 2017, #1 Global Digital Performance Agency by RECMA, Industry Agency of Choice at The International Performance Marketing Awards, and both Best Place to Work and Most Effective Media Agency by The Drum. Global President, Ruth Stubbs, recently received top honors as the Vision winner for the first Women Leading Change Awards presented by Campaign360. iProspect is part of the Dentsu Aegis Network, a wholly owned subsidiary of Dentsu Inc.

Go to www.iprospect.com or follow us on Twitter @iProspect.

Media Contact:
Nate Nicely
(917) 683-7456
nate.nicely@iprospect.com 

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