Color the Mountains With Peak Performance

To view the Multimedia News Release, please click: http://www.multivu.com/mnr/58626-peak-performance

The is Peak Performance's very own interpretation of contemporary big mountain skiing and comes in a modular design: relaxed, technical and colorful garments, all easy to match throughout the whole line thanks to coordinated color detailing.

    says Staffan Thomasson , Senior Designer at Peak Performance.

In addition to the classic shell program, this season includes a wider range of padded products. The and are made of 2 layer Gore-Tex Pro fabric that keeps the weather outside while its ADVANSA Thermo°Cool® padding maintains a warm and dry micro-climate inside.

Choosing the right materials is crucial when making high performance garments. That's why Peak Performance spends a lot of time developing, testing and evaluating everything from threads to fabrics. When it comes to synthetic insulation, Peak Performance has chosen to exclusively use a unique insulation made with ADVANSA Thermo°Cool® for this winter's padded ski wear products.

Designed to optimize the body's natural thermoregulation capabilities, the ADVANSA Thermo°Cool® technology uses smart fiber cross-sections to provide superior moisture and temperature control.

"Simply put, when you're hot and sweaty, the fibers breathe and transport moisture to cool you down. When you're cold, the fibers trap heat but let moisture out so you stay both warm and dry," explains Silvia Toledo , ADVANSA.

The is available in Peak Performance General Stores, online on http://www.peakperformance.com as well as at selected retail partners:
Heli Loft Jacket: 500 EUR ; Heli Loft Pants: 395 EUR

Men's colors: tangerine (orange), bright green, dark moraine lake (lilac), iron cast (dark grey)
Women's colors: offwhite, bright green, fuchsia (pink), iron cast (dark grey)

For further information please contact:
Cohn & Wolfe Stockholm
Kamran Alemdar , Project Manager
Mail: kamran.alemdar@cohnwolfe.com
Phone: +43-73-531-13-38

Video: http://www.multivu.com/mnr/58626-peak-performance