Industria
HABANOS GROUP ACHIEVES A RECORD REVENUE OF 827 MILLION DOLLARS IN 2024
With 27 brands and a presence in over 130 territories, Habanos, S.A.'s success is built on excellence, tradition, and innovation. Thanks to its strong global distribution network, its products are available across all five continents. In 2024, the markets that contributed the most to its growth in sales revenue were China , Spain , Switzerland , United Kingdom and Germany . On a regional level, emerged as the leading market for Habanos, accounting for ,
The year 2024 has been particularly dynamic for Habanos, S.A., with the introduction of at both global and regional levels, all staying true to the Habanos brand's hallmark of exceptional quality and tradition. Among the most notable launches are those presented under the so-called " Trinidad year", such as and the special , and other specialties such as
During the press conference at the XXV Festival del Habano, Habanos, S.A. unveiled the new releases that will be presented throughout the week. Leading the announcements is the brand Romeo y Julieta, which with the introduction of the vitola, created exclusively for this milestone. This limited production vitola features a thick ring gauge and unique dimensions within the brand portfolio. It will be marketed worldwide in an , designed to commemorate a century and a half of love between the enthusiasts and the brand.
Likewise, the prestigious brand, a symbol of tradition and elegance in the world of Habanos, introduces its second Gran Reserva with the launch of the . This exclusive edition, featuring the iconic vitola, enhances the brand's refined experience with a smooth to , enriched by leaves aged for at least five years. Strictly limited to , this Gran Reserva becomes a true collector's item for the most discerning aficionados. Additionally, it also comes in a box of 3 Habanos, perfect as a gift. This launch incorporates NFC technology in both the packaging and the band, reaffirming Habanos, S.A.'s commitment to innovation without while preserving its heritage.
As a grand finale, the will be dedicated to celebrating the , reaffirming its status as the ultimate symbol of luxury and sophistication in the world of Habanos. The evening will mark the launch of the , a unique addition to this exclusive Línea. Additionally, attendees will have the opportunity to discover the new renewed image of Cohiba Behike, with a packaging and rings with the most attention to detail and with new security measures such as NFC technology both in its packaging and in the rings. The gala will also host the , recognizing personalities who have contributed to the global success of the Habano. And, of course, there will be the much-awaited , where a special piece created for this commemoration will be presented, as well as a special program under the name of , which will grant the winners of the auction some truly exclusive benefits.
The lucky attendees of the Festival nights will have the opportunity to purchase a
Habanos, S.A. also presented the program for the Festival, which will celebrate the , the , and the 35th anniversary of its successful franchise La Casa del Habano. Over five days, Habanos, S.A. will offer exclusive activities centered around the Habano culture, accompanied by exquisite cuisine and vibrant performances, ensuring an unforgettable experience for passionate attendees.
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