Denial is Accepting Defeat: Only 'Platform Organizations' Can Take on Digital-Native Competitors and Win
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A new four-part report entitled 'Liberating Platform Organizations' has been released today by Leading Edge Forum, the global research and thought leadership organization. It reveals how traditional, non-digital organizations must transform into 'platform organizations', creating and leveraging new technology in order to remain competitive in a landscape of digital-native companies biting at their heels.
With platform organisations generating more forms of value, at lower cost than a traditional business, the report is designed to help non-digital traditional organizations navigate the decisions and transformational journey that will enable them to remain competitive and reap the same benefits enjoyed by younger, more nimble digital native companies. As such, the paper outlines how traditional value chains are being broken down by platforms and rebuilt into 'Platform Organizations' that facilitate exchanges between two or more interdependent groups – producers and consumers – essentially connecting groups together rather than owning the means to directly provide a product or service.
The unstoppable tide of the platform
Platforms are driving new ways in which companies accelerate their success, find new opportunities and outgrow competitors. Yet contrary to their size and speed, those companies remain exceptionally agile, and can rapidly respond to customer needs and expectations. The report highlights three undeniable examples that companies should now heed.
"The platform is rapidly becoming the dominant business model for the 21st century," says Bill Murray, Senior Researcher & Adviser at LEF, and the report's author. "At LEF we believe it is possible to liberate organisations from the tyranny of the titan platform players, who create an uncomfortable dependency on their technologies. Additionally, established traditional organisations, unlike start-ups, struggle with evolving their businesses to create the agility and low-cost base of digital-native counterparts. The vast majority of platform initiatives fail, but with grit and determination they can bring about transformative value. This report explains the journey traditional non-digital native businesses must undergo to become 'platform organizations'."
The four-part report covers the following areas:
You can download the full four-part 'Liberating Platform Organizations' report at https://leadingedgeforum.com/publication/liberating-platform-organizations/
About LEF
Leading Edge Forum is one of the world's leading cross-industry think-tanks and is dedicated to helping clients reimagine their organisations and leadership for a tech-driven future. It has been evaluating major digital technology developments and shifts for over 30 years – and delivering insights on how these will redefine industries, organisations and the individuals that work within them. Learn more at https://www.leadingedgeforum.com
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